Top 5 Social Apps in El Salvador Q4 2021

In the fourth quarter of 2021, social apps in El Salvador demonstrated varied performance metrics across downloads, revenue, and active users. Here's a closer look at the top five social apps during this period, with data sourced from Sensor Tower.

TikTok saw notable fluctuations in both downloads and revenue. Weekly downloads peaked at around 60K in the last week of December, while weekly revenue reached approximately $2.1K in the same period. Active users ranged from 900K to over 930K, indicating consistent engagement.

Facebook maintained a steady presence with weekly downloads hovering around 30K to 37K. Revenue showed a slight increase towards the end of the quarter, peaking at about $900 in the final week of December. Active users remained robust, consistently exceeding 2.3M throughout the quarter.

Instagram experienced a steady rise in active users, reaching nearly 1.8M by the end of December. Weekly downloads varied between 22K and 31K, while revenue remained relatively low, peaking at $75 in late October.

Likee - Short Video Community had consistent download numbers ranging from 8K to 10K per week. Revenue showed a declining trend, with weekly figures falling from $445 at the start of the quarter to around $47 by the end. Active users fluctuated slightly, staying around the 140K mark.

X showed stable download figures between 5K and 9K per week. Active users remained steady, with numbers ranging from 465K to 485K. Revenue was minimal, spiking briefly to $18 in mid-December.

For more detailed insights into these trends, visit Sensor Tower.